Head of Education Projects
The Royal Institute of British Architects President’s Medals are considered the most prestigious and established awards in architectural education in the world.
Each year the RIBA invites approximately 300 schools of architecture from over 65 countries to nominate design projects and dissertations produced by their students. For the 2015 awards, in addition to managing the awards event, Darkhorse were commissioned to create an identity as well as capture the essence of the judging sessions for playback at the annual President’s Medals ceremony.
We created a visual identity for the Education department to communicate a new side to one of the world’s most prestigious membership organisations.
The visual language of the identity centres on the collaboration between the RIBA and its students by introducing a circular icon to partner the existing RIBA frame. The circular icon signifies the shape of the medals and a global reach. By doing this we piggy back the power of the RIBA brand whilst allowing the President’s Medals to have a personality of their own.
For the awards event we used our industry knowledge and experience to focus on delivering a specialist event that was tailored to the exact needs of the RIBA. We delivered a prestigious event to over 400 people whilst accommodating the need to be flexible right up until the last minute. A branded platform covering the various deliverables for the event was created. In addition to delivering audio-visual and production, we were on-site throughout the event controlling the running order ensuring a seamless delivery.
For the President’s Medals Education yearbook we wanted a visual tour de force. A vehicle to reflect the very best of contemporary graphic design with relevant content that encourages frequent re-examination. The physical dimensions and handling qualities of the Yearbook as an artefact were also critical, with a high level of tactile satisfaction evident whenever it is used.
The resulting RIBA Education Yearbook reflects emerging national and international preoccupations in architecture, and acts as the de facto prospectus for this critical element of RIBA activities.